Switch On Night Mode: See Your Kit the Way the Road Sees You

In daylight, a Proviz jacket looks like a smart piece of running or cycling kit. After dark, when light hits it, it looks completely different. Until now, the only way to see that difference was to buy it, head out at night and ask someone to take a photo.

Not anymore. Night Mode is now live on provizsports.com.

What is Night Mode?

Night Mode is a new interactive toggle on our website. One click switches the view from day to night. You can see how selected Proviz products look in normal daylight, and how they transform when they're lit up in the dark.

You'll find it on:

• Our Homepage
• Product Collection pages
• Individual Product pages

Why we built it

Reflective kit is hard to judge on a screen. A daylight photo shows you the style, the fit and the colour. It doesn't show you what matters most once the evenings draw in: how visible you'll be.

Night Mode closes that gap. Before you choose a jacket, gilet or accessory, you can see exactly what our reflective technology does in the conditions it was designed for.

The clocks go back on Sunday 25 October. Your commute home, evening run or school run is about to get darker. Now is the time to check your kit is ready for it.

How to use it

1. Visit provizsports.com.
2. Find the Night Mode toggle on the right-hand side.
3. Switch between day and night to compare.

That's it. Browse as you normally would, and flip to night whenever you want to see the difference.

Part of our biggest campaign yet

Night Mode sits at the heart of the biggest marketing campaign in Proviz's 15-year history. Over the coming weeks, you'll see it brought to life around the world by some of the most influential content creators in running and cycling.

It's also where you'll find our new Autumn collection. The collection brings together our reflective technology, technical performance and contemporary, fashion-led design.

Our first ever Night Mode 5K

On Thursday 29 October, the first week after the clocks go back, we're hosting our first in-person event. It's a 5K night run through MediaCity, Salford, with the brilliant team at Manchester Road Runners.

Tickets sold out within one week of release. Thank you to everyone who signed up. Follow #NIGHTMODE and #ShineBrighter to see photos and films from the night.

Thank you

A big thank you to our Shopify Plus partner agency, Charle, for bringing Night Mode to life, along with improvements across the whole site.

Switch on Night Mode → Go to Homepage